|
The EIBA is pleased to acknowledge the following Official Partners
& Suppliers
|
BOWLS INTERNATIONAL CELEBRATES 500TH ISSUE
MILESTONE
Bowls International is celebrating a milestone
edition this month - its 500th issue since first launching in April
1981.
Bowls International was the brainchild of the late Chris Mills, and
with the vision of the then fledgling Stamford-based company Key
Publishing, now Europe's leading publisher of aviation and transport
titles, it soon developed into the world's most respected bowls
magazine.
In all that time, there have been only five editors,
Chris Mills from 1981-1994, Melvyn Beck (1994-2012), Patrick Hulbert
(2012-2014), Commonwealth Games gold medallist Sian Honnor
(2014-2021) - who continues to write for the magazine, and current
editor at large Ceris Hewlings and associate editor Matt Wordingham.
In that launch issue, Chris Mills wrote: “It was felt that there was
a need for a top-quality magazine to reflect the modern approach and
views being expressed today.
“Bowls International will always
bear in mind its three main objectives - to inform, to instruct and
to entertain.” ” That philosophy has been maintained throughout the
years, in which the sport has undergone massive changes to keep pace
with the ever-changing world, resulting in a magazine which appeals
to bowlers of all ages and abilities, from the average club bowler
through to those plying their trade at the higher echelons of the
sport.
The sport has become almost unrecognisable from those
early days of the magazine with the advent of coloured bowls and
clothing, the merger of men's and women's bowling associations at
both county and national level, the emergence of the World Bowls
Tour, and truncated versions of the sport with tie-breaks. But while
the magazine has moved with the times, having endorsed the view that
certain facets of our sport were in desperate need of modernisation,
it also acknowledges the need for some of the sport's traditions,
history, and heritage to be preserved. Ceris Hewlings said: “The
aim in today's game is to provide something for everyone, from
coaching articles to player interviews, features and discussions
about current issues.
“We want to engage with our readers to give
them the magazine that they will want to read and so welcome
comments and suggestions.”
In that first issue, Bill Irish, who
represented England at the 1978 Commonwealth Games, began a starter
course for bowlers, while Jimmy Davidson, recognised as one of the
leading coaches and shrewdest administrators of his generation, also
joined the magazine and he remained for a number of years until his
death. The British Isles indoor series in Cardiff brought success
for the host country for the first time in 16 years, with Ireland's
Jim Baker being crowned British Isles singles champion. There was
also a spotlight on David Bryant winning the Embassy World Indoor
Singles title after playing one of the best shots in his
multi-talented armoury. Bowls International is the world's most
respected bowling magazine, available monthly in both digital and
print formats.
A six-month print subscription to Bowls
International is priced at just £19.90, or a 12-month subscription
is £35.99 - that's less than £3 per month and includes FREE UK
POSTAGE.
- SUBSCRIBE to Bowls International - Buy a PRINT COPY
of Bowls International - Buy a DIGITAL COPY of Bowls
International
You can keep up to date with Bowls International
via its website, or active Facebook and Twitter social media pages.
|
15th November 2022
|
|